Nestlé Loses High Court Battle to Trademark KitKat Shape Dated: 01-21-2016
Summary: Nestlé has lost at its attempt to trademark its KitKat bar shape. Nestlé has failed to win their longstanding trademark battle over the four-finger shape of their KitKat bars in Britain, The Associated Press reported. They first attempted to register a trademark in 2010 and were challenged by Cadbury U.K. Ltd. “KitKat is much loved […]
The Role of Flow and Ego in Achieving Career Excellence By harrisonbarnes | Dated: 04-13-2026
Aristotle believed that more than anything, we seek to be happy. There are some individuals who do their work and continually find happiness in this work. Work for them takes on a meaning that transcends what most of us experience. These people feel completely involved in the work they do and are completely focused. They do not experience emotional turmoil when they are doing their work. In Mihhaly Czikszentmihalyi’s book “Flow: The Psychology of Optimal Experience” (1990), he described a state of “flow” where people involved in an activity “forget themselves, the time, their problems.” Flow is something that athletes experience when they are “in the zone,” artists experience when they are at their best, and we all are capable of experiencing when we are doing something we love.
According to the